Puca is currently hiring for the roles listed below. To apply for any of these positions, please email your CV and a cover note to careers@puca.com
Growth Marketing Manager (hybrid, flexi)
Púca is one of Ireland’s most exciting and innovative mobile technology companies. Our Impower messaging platform and apps are used by leading enterprise and public sector customers in Ireland and the UK. This is an exciting and busy time in our company’s 20 year history and we are looking for a commercially savvy Growth Marketing Manage to drive brand awareness, engagement and growth in our customer base and target markets.
The candidate will have extensive digital marketing experience in a tech or tech-centric company. They will be a dynamic team player with a growth mindset who enjoys constructive engagement with colleagues, clients and suppliers.
Responsibilities
- Oversee and grow the sales and marketing function across all relevant digital channels
- Create an effective and efficient marketing strategy focused on growing audiences for our products and services
- Identify key marketing performance metrics, implement tracking tools, market research, forecasts and competitive analyses.
- Consistently identify revenue opportunities within our established client base and contribute to growth by helping secure new accounts
- Collaborate with the business team to develop tactical marketing strategies that generate leads for our messaging and app products
- Manage short-term and long-term scheduling, budget, and resource needs, including the development and management of an annual marketing budget, a cost per acquisition model and lead pipeline
- Spearhead the strategic and tactical execution of PPC, Content and CRM campaigns, including design of test/control segmentation, implementation of tests, tracking, results reporting, analysis, and recommendations
- Provide ongoing training to ensure the sales team consistently performs above standard
- Attend and/or present at client meetings, conferences, tradeshows and webinars, preparing engaging and collateral as needed, and providing post-event reports and analysis
Skills and Qualifications
- Bachelor’s degree and a successful track record in digital marketing and content creation
- Proficiency in WordPress, Mailchimp, and CRM platforms such as Salesforce or Copper
- Proven ability to work independently and with creative and design teams to deliver rebranding projects
- Demonstrable experience in PPC campaigns e.g. LinkedIn, Google etc
- Excellent leadership, communication, and decision-making skills
- Proven ability to plan and manage budgets
- Proficiency in design software such as Photoshop or Canva
About You
- You’re a growth mindset self-starter
- You know how to organise yourself and those around you
- You’re tech savvy and familiar with using messaging and apps
- You’re a positive thinker and always solution-oriented
- You’re personable, empathetic, and enjoy working with a diverse range of contacts
- You thrive in a fast paced, dynamic environment with tight deadlines
- You’re an excellent written and verbal communicator
- You prioritise effectively and rise to the occasion under pressure
- You understand that the company’s success and reputation is your main priority
About Us
Púca is a small but busy team and our values are around delivering unsurpassed customer service to our clients while providing an inclusive, flexible, family-friendly working environment for our staff. Our location in Rathmines is shared by our sister company Prommt and is well served by numerous buses just a few minutes from town and the Luas stop which is just down the road (Ranelagh or Beechwood).
The salary range is €50-75,000 (pro rated to the hours worked and based on your experience level).
To apply for this position please email your CV to careers@puca.com or apply online via LinkedIn
