Púca Growth Manager Philip Brady looks into some of the ways SMS can supercharge your customer engagement.
Púca's mobile vouchers solution is powering eir Mobile's successful Reality TV subscription rewards programme.
Since the mid 2000s, mobile marketing has been used by banks, insurance and pensions companies. In recent years mobile apps, mobile responsive websites and email have become important mobile channels.
Following the success of the Tech Week loyalty app in 2015 and 2016 Púca worked with the Irish Computer Society to power their SMS campaign for this year’s event.
Explore the benefits of the iMessage link preview for SMS marketing and learn how to attract customers using branded links.