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Púca Provides SMS Platform for Ireland’s Tech Week

Following the success of the Tech Week loyalty app in 2015 and 2016 Púca worked with the Irish Computer Society to power their SMS campaign for this year’s event.

Púca Provides SMS Platform for Ireland’s Tech Week

It’s been another hugely successful year for the Irish Computer Society (ICS) and their event Tech Week. This festival of technology ran from April 22nd – April 28th providing a wide range of classroom and community based activities aimed at students, parents and the public across Ireland. These fun and engaging activities gave students a chance to develop their interest in technology subjects, examine potential career prospects, learn new skills and be creative.

Púca’s Ciaran Ryan was interviewed at the launch and had this to say “Púca wholeheartedly believes that it’s really important to get children invested in technology. We’ve seen how the smartphone penetration rates in primary and post primary schools, but it’s a big leap to go from actually using a phone to having an inquisitive mind to think about how I can produce something to appear on that phone”.

Supporters and partners of this event included Púca, Eir Junior Spiders, Lero, Limerick University and Brown Bag Films.

SMS Campaign Engages Students

Following the success of the Tech Week loyalty app in 2015 and 2016 Púca worked with the Irish Computer Society to provide an SMS platform (Message Manager) for an online treasure hunt.

SMS platform

This SMS campaign encouraged students to opt in and participate in the Treasure Hunt for a chance to win some great tech prizes. Púca issued 10 clues in the run-up to and during Tech Week and entrants had to hunt for answers on the Tech Week website.

The Treasure Hunt was a fun and interactive activity for students that challenged their online research skills whilst also keeping them informed of event activities.

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