Q: What gets you out of bed in the morning Paul?
A: Work usually and kids’ activities at weekends! I’m an early starter, I don’t think I’ve had a lie-in in 20 years! I’m normally in work at 7.30am. I don’t mind putting in the long hours but there has to be a balance.
Q: Is your phone one of the first things that you reach for?
A: Yes – to turn off the alarm and then check email. Sad!
Q: Do you remember the make/model of your very first mobile phone?
A: Nokia something* and it was like a brick.
(*Ed: Paul identified this beauty from a line-up of phones. The Nokia 1611 was the world’s first solar powered mobile phone launched in January 1997).
Q: Could you live without your Smartphone?
A: Not a chance – totally addicted.
Q: What’s your favourite device apart from your smartphone?
A: iPad. A wonderful product. I tend to use it in meetings and presentations. And at night on the sofa.
Q: How many ‘mobile/connected’ devices do you have?
A: Four, I think. As well as my phone and tablet I have a Fit Bit bracelet and a GPS watch (a Garmin, good for Golf). I guess you could count my work PC too, so that’s 5.
Q: What’s your favourite feature on your current Smartphone?
A: My calendar as I would be lost without it. It synchs with Outlook and I even have the family synched up so we can all see each others’ calendars.
Q: What would be your ‘Desert Island’ App (i.e. couldn’t live without)?
A: Twitter – for staying in touch and getting rescued!
Q: If you were to create your very own multi-billion euro app idea, what would it be?
A: A holiday planner app that knows what I like, when I’m free etc. and searches flights and accommodation and gives me options to book and pay for the lot at once. Booking a holiday always takes about a week for our family.
Q: Favourite social network?
Q: Ever received/used mobile coupons?
A: Yes all the time. I use the Topaz coupons and others too.
Q: What’s the last thing you purchased via mobile?
A: Tickets for a rugby match
Q: Favourite loyalty app?
A: Topaz “Play or Park” naturally!
Q: Spotify or Vinyl?
Q: What is the last text you received from a brand or business?
A: UPC Billing – telling me how much I owe them!
Q: What’s the most exciting thing about mobile marketing today?
A: The pace it’s moving at and the amount it can and will achieve.
Q: What’s your favourite sign-off?
A: Regards P