Q: What gets you out of bed in the morning?
A: Usually my alarm on my phone – it’s an “Om” ringtone recorded while on a yoga holiday in Spain last summer. Sometimes it’s my student neighbours coming in late from somewhere like Copper Face Jacks though!
Q: Is your phone one of the first things that you reach for?
A: Sadly, yes. I have a new year’s resolution to try and park it for a bit of a digital detox each evening after 9 but in the mornings it’s back in charge!
Q: Do you remember the make/model of your very first mobile phone?
A: It was a Motorola. I was 22 and felt so grown up to own a mobile – I still can’t get over 8 year olds owning them now!
Q: Could you live without your Smartphone?
A: No, I am that cliché person who would more easily give up my wallet!
Q: What’s your favourite device apart from your smartphone?
A: Well I’ve just had Nest heating control installed so it’s my current favourite – especially with the current cold weather. And it’s incredibly pretty too!
Q: How many ‘mobile/connected’ devices do you have?
A: Personally, 5 – phone, ipad, laptop, handsfree kit in the car & Nest.
Q: What’s your favourite feature on your current Smartphone?
A: So many – probably diary as it’s the most functional.
Q: What would be your ‘Desert Island’ App (i.e. couldn’t live without)?
A: Given that I haven’t been gifted with the best sense of direction, probably Google Maps. That or The Guardian app for sheer entertainment.
Q: If you were to create your very own multi-billion euro app idea, what would it be?
A: It would have to be food based. Probably one which knows what you have in your fridge and gives you dinner ideas.. Or better still one that controls a home robot to make dinner for you!
Q: Favourite social network?
A: Twitter.
Q: Ever received/used mobile coupons?
A: Not sure – don’t think I’ve used any.
Q: What’s the last thing you purchased via mobile?
A: A jumpsuit last night on Houseoffraser.ie
Q: Favourite loyalty app?
A: I have the BT one but haven’t really used it yet. I do look forward to all of my coffee loyalty cards being on an app though and not cramming my wallet.
Q: Spotify or Vinyl?
A: Spotify.
Q: What is the last text you received from a brand or business?
A: Greyhound reminding me that my green bin is due to be collected.
Q: What’s the most exciting thing about mobile marketing today?
A: Well, the best thing about mobile generally is that it’s all getting genuinely useful and making life easier. Hailo, Netflix, Google Maps, Vivino, My Fitness Pal, Trip Advisor – no gimmicks, it’s just better..
Q: What’s your favourite sign-off?
A: Thanks a million.
